Life360 (NASDAQ:LIF – Get Free Report) and HeartCore Enterprises (NASDAQ:HTCR – Get Free Report) are both industrial products companies, but which is the superior investment? We will contrast the two companies based on the strength of their dividends, earnings, valuation, institutional ownership, profitability, risk and analyst recommendations.
Profitability
This table compares Life360 and HeartCore Enterprises’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Life360 | -4.72% | -4.03% | -3.16% |
| HeartCore Enterprises | 16.25% | 65.33% | 22.92% |
Analyst Recommendations
This is a summary of recent recommendations and price targets for Life360 and HeartCore Enterprises, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Life360 | 0 | 1 | 6 | 1 | 3.00 |
| HeartCore Enterprises | 0 | 0 | 0 | 0 | 0.00 |
Valuation and Earnings
This table compares Life360 and HeartCore Enterprises”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Life360 | $304.52 million | 10.74 | -$28.17 million | N/A | N/A |
| HeartCore Enterprises | $30.29 million | 1.15 | -$4.19 million | $0.24 | 6.96 |
HeartCore Enterprises has lower revenue, but higher earnings than Life360.
Institutional & Insider Ownership
20.0% of Life360 shares are owned by institutional investors. Comparatively, 1.7% of HeartCore Enterprises shares are owned by institutional investors. 64.2% of HeartCore Enterprises shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
Summary
Life360 beats HeartCore Enterprises on 7 of the 12 factors compared between the two stocks.
About Life360
Life360 Inc. is a family connection and safety company. Its business category includes mobile app and Tile tracking devices with a range of services, including location sharing, safe driver reports and crash detection with emergency dispatch. Life360 Inc. is based in SAN FRANCISCO.
About HeartCore Enterprises
HeartCore Enterprises, Inc., a software development company, provides Software as a Service solutions to enterprise customers in Japan and internationally. Its customer experience management platform includes marketing, sales, service, and content management systems, as well as other tools and integrations, which enable companies to enhance the customer experience and drive engagement. The company also operates a digital transformation business that offers customers with robotics process automation, process mining, and task mining to accelerate the digital transformation of enterprises. In addition, it provides consulting services; and education, services, and support solutions. The company was founded in 2009 and is headquartered in Tokyo, Japan.
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