The Honest Company, Inc. (NASDAQ:HNST) Shares Bought by Fmr LLC

Fmr LLC boosted its holdings in shares of The Honest Company, Inc. (NASDAQ:HNST) by 12.8% during the third quarter, according to its most recent disclosure with the Securities and Exchange Commission. The institutional investor owned 219,742 shares of the company’s stock after purchasing an additional 24,900 shares during the quarter. Fmr LLC’s holdings in Honest were worth $784,000 at the end of the most recent reporting period.

Several other institutional investors also recently bought and sold shares of the business. Creative Planning purchased a new position in shares of Honest during the 3rd quarter valued at approximately $39,000. Wealth Enhancement Advisory Services LLC purchased a new position in Honest during the third quarter valued at $40,000. Panagora Asset Management Inc. acquired a new stake in shares of Honest in the second quarter valued at about $43,000. Castleview Partners LLC purchased a new stake in shares of Honest during the third quarter worth about $71,000. Finally, US Bancorp DE acquired a new position in shares of Honest during the 3rd quarter worth about $78,000. 45.54% of the stock is owned by institutional investors and hedge funds.

Honest Trading Down 4.6 %

Shares of HNST opened at $7.09 on Wednesday. The firm has a market cap of $715.81 million, a P/E ratio of -177.25 and a beta of 2.42. The company’s 50-day moving average price is $5.76 and its 200 day moving average price is $4.29. The Honest Company, Inc. has a 12-month low of $2.40 and a 12-month high of $8.97.

Analyst Upgrades and Downgrades

A number of research analysts have weighed in on HNST shares. Telsey Advisory Group raised their price objective on Honest from $4.00 to $6.00 and gave the company a “market perform” rating in a report on Wednesday, November 13th. B. Riley raised their price target on shares of Honest from $6.50 to $7.00 and gave the stock a “buy” rating in a research note on Wednesday, November 13th. Loop Capital downgraded shares of Honest from a “buy” rating to a “hold” rating and set a $7.00 price objective for the company. in a report on Tuesday. Northland Securities boosted their target price on Honest from $7.50 to $9.50 and gave the stock an “outperform” rating in a report on Wednesday, December 4th. Finally, Alliance Global Partners lifted their price objective on Honest from $5.75 to $8.00 and gave the stock a “buy” rating in a research report on Wednesday, November 13th. Three equities research analysts have rated the stock with a hold rating, four have assigned a buy rating and one has assigned a strong buy rating to the stock. According to MarketBeat.com, Honest currently has a consensus rating of “Moderate Buy” and a consensus price target of $6.79.

Insider Activity

In related news, EVP Stephen Winchell sold 7,123 shares of Honest stock in a transaction that occurred on Wednesday, November 20th. The shares were sold at an average price of $7.10, for a total value of $50,573.30. Following the completion of the sale, the executive vice president now owns 382,613 shares in the company, valued at approximately $2,716,552.30. This trade represents a 1.83 % decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through this link. Also, Director Jessica Warren sold 465,000 shares of the company’s stock in a transaction on Tuesday, December 10th. The stock was sold at an average price of $7.55, for a total value of $3,510,750.00. Following the transaction, the director now owns 1,170,058 shares in the company, valued at $8,833,937.90. This trade represents a 28.44 % decrease in their ownership of the stock. The disclosure for this sale can be found here. In the last three months, insiders have sold 799,818 shares of company stock valued at $5,975,421. Company insiders own 8.60% of the company’s stock.

Honest Profile

The Honest Company, Inc manufactures and sells diapers and wipes, skin and personal care, and household and wellness products. The company also offers baby clothing and nursery bedding products. It sells its products through digital and retail sales channels, such as its website and third-party ecommerce sites, as well as brick and mortar retailers.