4imprint Group (OTCMKTS:FRRFF) vs. National CineMedia (NASDAQ:NCMI) Critical Survey

National CineMedia (NASDAQ:NCMI) and 4imprint Group (OTCMKTS:FRRFF) are both communication services companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, dividends, institutional ownership, earnings, valuation, profitability and analyst recommendations.

Earnings and Valuation

This table compares National CineMedia and 4imprint Group”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
National CineMedia	$207.60 million	3.26	$705.20 million	$34.07	0.21
4imprint Group	N/A	N/A	N/A	N/A	N/A

National CineMedia has higher revenue and earnings than 4imprint Group.

Profitability

This table compares National CineMedia and 4imprint Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
National CineMedia	78.04%	3.50%	2.63%
4imprint Group	N/A	N/A	N/A

Analyst Recommendations

This is a summary of recent recommendations and price targets for National CineMedia and 4imprint Group, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
National CineMedia	0	1	3	0	2.75
4imprint Group	0	0	0	0	N/A

National CineMedia currently has a consensus target price of $7.50, indicating a potential upside of 7.14%. Given National CineMedia’s higher probable upside, equities research analysts clearly believe National CineMedia is more favorable than 4imprint Group.

Insider & Institutional Ownership

69.5% of National CineMedia shares are owned by institutional investors. 0.3% of National CineMedia shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Summary

National CineMedia beats 4imprint Group on 8 of the 8 factors compared between the two stocks.

About National CineMedia

National CineMedia, Inc., through its subsidiary, National CineMedia, LLC, operates cinema advertising network in North America. It engages in the sale of advertising to national, regional, and local businesses in Noovie, a cinema advertising and entertainment show seen on movie screens; and sells advertising on its Lobby Entertainment Network, a series of strategically-placed screens located in movie theater lobbies, as well as other forms of advertising and promotions in theatre lobbies. The company also sells online and mobile advertising through its Noovie Audience Accelerator product across a suite of Noovie digital properties, such as Name That Movie and Noovie Trivia app to reach entertainment audiences beyond the theater. It offers its services to third-party theater circuits under long-term network affiliate agreements. The company was incorporated in 2006 and is headquartered in Centennial, Colorado.

About 4imprint Group

4imprint Group plc, together with its subsidiaries, operates as a direct marketer of promotional products in North America, the United Kingdom, and Ireland. The company markets apparel, bags, drinkware, and trade shows, as well as writing, outdoor and leisure, wellness and safety, stationery, auto, home and tool, and technology products under the Crossland, reFresh, and TaskRight brands. 4imprint Group plc was formerly known as Bemrose Corporation Public Limited Company and changed its name to 4imprint Group plc in August 2000. The company was incorporated in 1921 and is based in London, the United Kingdom.